Customer Recovery

We identify past customers who aren't coming back and reach out to get them back on your calendar.

Bring back customers who've stopped coming.

$299

Free first-time setup$299 Recovery GuaranteeNo monthly commitment

Nearly 1 in 3 customers contacted booked again

Across five customer recovery campaigns:

246

Customer Contacts

79

Recorded Bookings

32.1%

Recorded Booking Response Rate

Individual campaigns produced recorded booking response rates ranging from 17.4% to 48.6%.

Sometimes the customers you need aren't new customers.

Real Customer Recovery Campaign Results

Campaign 01

Customers Contacted
101
Recorded Bookings
35
Revenue Collected
$1,158

3.9×

Revenue vs. a $299 Campaign Fee

Campaign 02

Customers Contacted
37
Recorded Bookings
18
Revenue Collected
$842

2.8×

Revenue vs. a $299 Campaign Fee

Campaign 03

Customers Contacted
21
Recorded Bookings
7
Revenue Collected
$340

1.1×

Revenue vs. a $299 Campaign Fee

Campaign 04

Customers Contacted
64
Recorded Bookings
15
Revenue Collected
$810

2.7×

Revenue vs. a $299 Campaign Fee

Campaign 05

Customers Contacted
23
Recorded Bookings
4
Revenue Collected
$423

1.4×

Revenue vs. a $299 Campaign Fee

Campaign 06

Customers Contacted
14
Revenue Collected
$580

1.9×

Revenue vs. a $299 Campaign Fee

How many customers do you need to come back?

Your Customer Recovery Campaign costs $299.

$60 average appointment5 customers ≈ $300
$75 average appointment4 customers = $300
$100 average appointment3 customers = $300
$150 average appointment2 customers = $300

And that's only their first appointment back.

If a recovered customer returns to their normal grooming schedule, the value of recovering that relationship can continue long after the campaign ends.

The $299 Recovery Guarantee

We expect your campaign to at least pay for itself.

Your Customer Recovery Campaign is designed to generate at least $299 in qualifying booked grooming revenue within 14 days of the campaign being sent.

If it doesn't, we'll waive the management fee on your next Customer Recovery Campaign.

$299 campaign.

$299 booked-revenue target.

If we miss it, your next campaign's management fee is on us.

What your $299 campaign includes

Every Customer Recovery Campaign includes:

Customer data analysis and cleaning
Identification of overdue and lapsed customers
SMS campaign creation and execution
Up to 1,000 SMS segments
Campaign performance tracking
$299 Recovery Guarantee

Your first campaign also includes setup for free.

How it works

01

Check Eligibility

Before you pay, tell us what appointment and POS system your salon uses. We'll make sure we can reliably access the customer and appointment information required to run your campaign. You don't pay until we confirm your salon is eligible.

02

We Set Everything Up

Your first campaign includes setup at no additional cost. We establish the process for receiving your customer data, map the information we need, clean the initial data, and set up your campaign pipeline. You don't need to figure out the technical details. That's our job.

03

We Identify Who Hasn’t Come Back

We analyze your customer history to identify customers who are overdue or appear to have stopped coming. We determine who should be contacted and prepare the campaign.

04

We Reach Out

We create and execute targeted SMS outreach designed to give those customers another reason to return. Up to 1,000 SMS segments are included with every campaign.

05

You See Who Came Back

A customer qualifies toward your campaign when they receive the campaign and book within the 14-day attribution window. Their actual grooming appointment can happen later.

Customers Contacted→Recorded Bookings→Revenue Collected→Revenue vs. Campaign Fee

Check Eligibility

See if your salon is ready for Customer Recovery.

Tell us what appointment and POS system your salon uses. We'll confirm we can reliably access the information needed to run your campaign.

You don't pay until we confirm your salon is eligible.

You don't pay until we confirm your salon is eligible.

Start Your Campaign

Give your lost customers another reason to return.

Continue to Stripe to securely pay the one-time $299 campaign fee.

No monthly commitment required.

Secure payment and paid invoice provided by Stripe.

$299. No monthly commitment.

Your first-time setup is free.

Run one. See who comes back. Run another when you're ready.

Need help with something else?

Maybe it's your website. Maybe it's your team. Maybe it's your numbers. Maybe it's operations.

We work specifically with grooming salon owners.

If customer recovery isn't where you need support right now, tell us what is.

We'll help you figure out how to get it done — or take it off your plate entirely.

Work With Pawformance